Fall Poppi Flavors

Adobe Illustrator

Adobe Photoshop

Canon Camera

Creative Brief

This project began as a 20 Day Passion Project for my Senior Design Seminar class. For this challenge I created social content for the prebiotic soda brand Poppi everyday for 20 days. As someone passionate about health and wellness brands, loves Poppi’s packaging design, and truly loves their soda flavors, I was excited to challenge myself by dedicating a quarter-long project to the brand.

After completing the challenge, I was tasked to transform my Daily Passion Project into a larger tangible project. I decided to design 3 new fall-inspired flavors for Poppi as well as box packaging for each flavor. This is something I’ve always wanted to do and as someone interested in working in social media, this direction pairs nicely with the social content I’ve already built out for the brand.

This project demonstrates my abilities to follow branding restrictions for a specific style and match the brand’s style seamlessly.

Apple Cider

PREBIOTIC SODA

Inspired by fall’s iconic beverage, I designed an Apple Cider soda beverage that encapsulates Poppi’s simple and geometric illustration style.

Each flavor apart of this fall collection includes three additional illustrations: cinnamon, star anise, and ground fall spices.

Cranberry Orange

PREBIOTIC SODA

Autumn’s most iconic duo: cranberries and oranges! While taking inspiration from Poppi’s existing orange and cranberry fizz sodas, I combined the two into one flavor. The cranberries and oranges are also accompanied by the fall spice trio.

Spiced Pear

PREBIOTIC SODA

This fall collection wouldn’t be complete without spiced pears. It was a fun challenge creating a pear illustration, since Poppi has no flavors currently like it. Since this flavor highlights spice, the cinnamon stick and star anise illustration are more of a focal point.

Since photography played such a large role in my Daily Passion Project, I knew I wanted to incorporate photography into this project as well. As a result, I created my own soda can mockups by spray painting existing Poppi cans white, photographing in fall settings, and photoshopping my designs onto the cans in Photoshop.

PHOTO GALLERY

SOCIAL CONTENT

BEHIND THE SCENES

PROCESS

DAILY PASSION PROJECT

20 DAYS OF POPPI

@poppi.kyliedesign
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ChapStick Packaging